Privacy & Cookie Policy

Who we are

This website is run by Swan Movers Ltd (“we”, “us”), a removals and clearance company working across Greater London. We are the controller of the personal information described in this policy.

Registered in England and Wales, company number 17221606. Registered office: 102 McCullum Road, London E3 5JB.

Questions about this policy or your information: email info@swanmovers.co.uk or call 07775 887850.

What information we collect

When you request a quote

Through our quote form we collect:

• your name and phone number;
• your email address, if you give it;
• the service you need, pickup and destination postcodes or areas;
• your preferred date, number of rooms and any message you add.

Please don’t include sensitive information (for example health details) in your message unless it’s needed for your move.

When you call, email or message us

If you contact us by phone, email or WhatsApp, we receive your contact details and whatever you tell us, such as addresses, an inventory, photos and access details for the job.

When you book a job

To carry out a move or clearance we use collection and delivery addresses, dates and times, details of the items and access, and payment and booking records.

When you browse this website

If you agree to cookies, Google Analytics and Google Ads collect information about how you use the site — pages viewed, how you arrived (for example from a Google ad), your device and browser, an approximate location, and actions such as requesting a quote or tapping our phone or WhatsApp buttons. See Cookies below.

How and why we use it

• To reply to your enquiry and give you a quote — because you asked us to (steps before entering into a contract).
• To plan and carry out your booking, and take payment — to perform our contract with you.
• To keep business, tax and accounting records — to meet our legal obligations.
• To ask for a review after your job, deal with complaints or claims, and keep the website secure — in our legitimate interests of running and improving our business.
• To measure website use and how well our adverts work — only with your consent, given through the cookie banner.

We do not sell your personal information, and we do not use it for automated decisions about you.

Who we share it with

We only share information where needed, with:

• Our crew, who need job details to carry out your move.
• Service providers who help us run the business: Vercel (website hosting), Resend (sending quote emails), Google (email, calendar, analytics and advertising) and WhatsApp/Meta if you message us there.
• Professional advisers, insurers and authorities where required for a claim, legal obligation or to protect our rights.

Some of these providers process data outside the UK, including in the United States. Where they do, transfers rely on UK-approved safeguards such as the UK–US data bridge or standard contractual clauses.

How long we keep it

We keep enquiry details only for as long as needed to respond and follow up on your quote. If you book with us, we keep job and payment records for as long as needed to complete the work, handle any claims, and meet our legal and accounting obligations. We then delete or anonymise it.

Cookies

Cookies are small files stored on your device. Non-essential cookies are only set if you agree to them in our cookie banner. You can choose:

• Accept all — analytics and advertising cookies;
• Analytics only — Google Analytics, but no advertising cookies;
• Reject all — no analytics or advertising cookies.

What we use

• Your cookie choice — we store your banner choice in your browser’s local storage so we don’t ask again. This is strictly necessary.
• Google Analytics (cookies starting _ga) — counts visits and shows how the site is used. Kept for up to two years. Analytics consent required.
• Google Ads (for example _gcl_au and Google advertising cookies) — tells us which adverts led to an enquiry and can be used to show our adverts to previous visitors. Kept for up to 90 days to two years. Advertising consent required.

Without consent, Google may still receive limited, cookieless signals (Consent Mode) that don’t identify you, used for aggregate measurement.

You can change your choice at any time:

Change cookie settings

You can also delete cookies in your browser settings, or opt out of personalised Google ads at adssettings.google.com.

Your rights

Under UK data protection law you have the right to:

• access the personal information we hold about you;
• have it corrected if it’s wrong;
• have it deleted, or its use restricted, in some circumstances;
• object to us using it on the basis of legitimate interests;
• receive it in a portable format, in some circumstances;
• withdraw consent (for cookies) at any time.

To use any of these rights, email info@swanmovers.co.uk. We’ll respond within one month.

If you’re unhappy with how we handle your information, please tell us first. You can also complain to the Information Commissioner’s Office (ICO) at ico.org.uk or on 0303 123 1113.

Keeping your information safe

Our website uses an encrypted (HTTPS) connection, the quote form is protected against spam, and we limit access to customer details to the people who need them to do the job.

Changes to this policy

We may update this policy from time to time. The date at the top shows when it last changed.